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 Sony predicts Nikon and Canon will go full-frame mirrorless 
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Bericht Sony predicts Nikon and Canon will go full-frame mirrorless
Sony predicts Nikon and Canon will go full-frame mirrorless within a year

Dpreview interviewed Kenji Tanaka from Sony.

Quote: This is just my personal opinion, but I think that maybe by next year’s CP+ you’ll see full-frame mirrorless cameras from Canon and Nikon. I think [by then] they will be participating in this market.

Just look at our technologies, like eye focus. All of that data comes from the imaging sensor. In DSLRs, the data comes from separate sensors. The main imaging sensor is blanked out, 90% of the time by the mirror. The sensor is turned off. But the imaging sensor is very important. So if cameras are going to develop, and be more able to capture the moment, manufacturers have to develop mirrorless technologies. So within one year, I think.


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di 13 maart 2018, 15:34
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Bericht Re: Sony predicts Nikon and Canon will go full-frame mirrorless
Kom dacht Canon we geven nog maar even wat gas bij............ :roll: :lol: :cry: :mrgreen:
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SAR: Bullish Canon statement: With new mirrorless cameras they will get 50% market share of the entire ILC market ???????

COMMENT ANDREA & SAR:
In the many years I am working on SAR this is the first time I read such a bullish statement from Canon. They just published their Corporate Strategy Conference documents. And this is their goal til 2020:

“We will go on the offensive and work to expand our sales in the mirrorless camera market. This will allow us to reach our goal of 50% market share of the entire interchangeable-lens camera market.”

In short: They are sure their future new FF mirrorless camera will be that good that they will eat up market share from the competition like Sony. Sounds like they think this will be an easy task!

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di 13 maart 2018, 16:02
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